Chris Snoke


I am an experienced writer with a rich history in technical communication. My expertise lies in simplifying complex technical topics into crafted user-friendly documentation, engaging narratives, and content strategies that significantly boost organic traffic and engagement. My proficiency in SEO/SEM and a keen understanding of user experience and story form have notably enhanced organic click rates and lead generation. Known for my adaptability and innovative approaches, I am committed to continuous learning and community involvement, making me a versatile and valuable member in organizations navigating the evolving digital landscape.

TECHNICAL WRITING

As a Technical Writer, I have honed my skills in crafting clear, concise, and user-friendly documentation. Throughout my career, I have held roles as a Technical Writer for esteemed organizations like Microsoft, Parasoft, and Fresenius Medical Care North America. This extensive tenure has allowed me to develop expertise in various domains, including AI/ML, data governance, software testing, and product development. As a result, I am well-versed in creating SOPs, user manuals, and product labels that adhere to industry standards and compliance guidelines. My passion for effective communication and meticulous attention to detail drive me to produce high-quality technical content that empowers end-users and enhances overall user experiences.

Instructional Writing
Delivers clear and concise instructions to guide users through tasks. It simplifies complex concepts, enabling users to accomplish tasks successfully.
Medical Writing
Communicates complex scientific information accurately and effectively for various audiences, advancing knowledge and safety.
Software Writing
Clear instructions for seamless user experience.

UX WRITING & ANALYTICS

I have a keen understanding of crafting impactful and user-centric digital experiences. Throughout my career, I have crafted meta at reputable companies like Microsoft and Younique Products, where I focused on creating engaging and accessible content that aligns with ADA/WCAG guidelines. My passion for delivering compelling narratives and my proficiency in managing diverse content calendars make me a valuable asset in shaping positive user interactions and driving business success.

Mobile page drop rates
Critical analysis of page design using Google Analytics and Tag Manager to identify screen taps and drop rates.
Checkout page funnels
Identifies 4 user types and their behavior in the checkout funnel.
New market penetration strategies
Proposal for targeting minority markets.

CONTENT MARKETING, SEO, & LEAD GEN

As a Content Marketing, SEO, and Lead Generation, I have demonstrated a keen understanding of digital marketing strategies that drive organic traffic and foster meaningful engagement. Throughout my career, I have held roles as a Digital Marketing Manager at EmeraldPro Painting and have successfully developed and executed local SEO strategies for multiple painting contractors across different states. My expertise in managing SEO/SEM, creating compelling content narratives, and leveraging data-driven insights has resulted in substantial increases in organic click rates and a significant rise in qualified leads. My passion for staying ahead of industry trends and my ability to adapt marketing efforts to changing algorithms and consumer behaviors make me a valuable asset in driving successful marketing campaigns and generating tangible results.

Social Media Graphics
Fresh and exciting graphics are needed for social media engagement, such as this seasonal color palette adapted from Pantone’s Fashion Color Trend Report: New York Fashion Week.
Brand Authority
Establishing brand authority is crucial for driving site traffic and ensuring the success of your online business. By gaining third-party validation, such as positive reviews, endorsements, or industry recognition, you build credibility and trust, which are powerful magnets for attracting the traffic your business needs to thrive.
Local SEO & Lead Gen Campaigns
Unlock the power of local SEO for small businesses—elevate visibility, attract local customers, and gain a competitive edge in your market. Drive foot traffic, generate leads, and establish a strong online presence in your community.

WRITING SAMPLES

White Papers

BLOGS

ARTICLES

PRODUCT REVIEWS

ONLINE CITATIONS