Traditional SEO is fading, and a new gatekeeper has emerged: AI. From Google’s Overviews to OpenAI’s personal agents, today’s competition is for algorithmic trust—not just rankings. Discover how Answer Engine Optimization (AEO) helps businesses stay visible in an AI-curated world and why preparing now is essential for surviving the next digital shift.
Category: metadata
The Power of Internal Linking
Learn how internal linking boosts SEO, improves user experience, and enhances rankings with expert strategies, tools, and common pitfalls to avoid.
The Past, Present, and Future of Digital Marketing
From the Early Internet to Answer Engine Optimization As we consider the future of digital marketing, it’s time to envision a world beyond Google—one where search is no longer defined by a single dominant player but by a diverse ecosystem of tools, technologies, and platforms. The internet’s early days were characterized by chaos, with users… Continue reading The Past, Present, and Future of Digital Marketing
It’s Your Information
From a desire to not pay third-party apps to appreciate any part of the 1,420 square miles of public lands in Uinta County, Wyoming, I decided I should create a free alternative that works natively with my smartphone and can be used offline to reasonably confirm my location. I’m sure others in the area have… Continue reading It’s Your Information
Your Data Layer
Beyond page name and meta description, a site’s data layer is not normally seen by page visitors. However, it’s the information search engines need to make your pages appear on a Search Engine Results Page (SERP). From my tracking of organic traffic across a few particular pages compared to dates I’d submitted trouble tickets for… Continue reading Your Data Layer
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