The YouTube Purge

This Purge Event is very important for anyone who does Influencer Marketing. On December 14th, 2018 YouTube began deleting every account that that met their definition of “spam.” This was done to combat fake users, and inflated subscriber numbers. Most of the larger channels were hardly affected and were able to recover in just a… Continue reading The YouTube Purge

What a Competitive Analysis Does for You

Search Engine Optimization is not all keywords and paid advertising. A fair portion of time is also spent performing audits on our own and our competitor sites. When presented in a single report, that is called a competitive analysis. Because your competitors are not going to publish their information, various tools are required to gather… Continue reading What a Competitive Analysis Does for You